Business Details
Email Marketing Strategy & Solutions Experts
At Conversion Digital, we specialize in transforming email marketing strategies through decades of combined experience and technical expertise. Our team of senior digital marketing strategists, technologists, and designers collaborates to deliver seamless customer experiences that drive measurable ROI for clients. With a relentless focus on results, we leverage email and marketing automation to scale success, maintaining a proven track record of developing high-performing programs. Our approach combines ethical practices, industry best practices, and forward-thinking strategies to ensure clients achieve their marketing objectives.We prioritize transparency in pricing models, offering flexible solutions tailored to diverse business needs while maintaining operational excellence. Our commitment extends beyond technical executionwe cultivate long-term client relationships through inclusive communication, personalized support, and continuous innovation in email marketing technologies. By staying ahead of industry trends and testing emerging tools, we position clients to capitalize on evolving digital opportunities while maintaining compliance with regulatory standards.
Services
Email Strategy
CRM Development
Campaign Services
Data Management
Platform Integration
Analytics Reporting
Highlights and features
- Decades of experience building CRM programs for Tier 1 brands
- Specialized expertise in complex email platform integrations
- Proven track record of improving deliverability and engagement metrics
- Client-centric approach with transparent pricing models
- Cross-functional team of strategists, designers, and data scientists
Services
Email Strategy
Our strategic planning service develops data-driven email marketing frameworks tailored to brand objectives. We analyze customer behavior patterns, market trends, and platform capabilities to create scalable CRM programs. The approach combines segmentation, journey mapping, and content optimization to maximize engagement and conversion rates across industries.
CRM Development
We build and optimize customer relationship management systems that integrate seamlessly with email marketing platforms. Our solutions focus on data architecture, automation workflows, and personalized communication strategies. Services include Salesforce implementation, audience segmentation, and lifecycle management to enhance customer retention and lifetime value metrics.
Campaign Services
Our campaign management covers end-to-end execution from creative development to performance analysis. We create responsive email designs, implement A/B testing protocols, and optimize send schedules using advanced deliverability techniques. The service includes template development, content creation, and real-time engagement tracking for measurable results.
Data Management
We ensure data integrity through cleansing, normalization, and segmentation processes that improve targeting accuracy. Our approach includes compliance monitoring for regulations like GDPR and CASL, while implementing robust data governance frameworks. The service enhances personalization capabilities and improves overall marketing effectiveness through quality assurance processes.
Platform Integration
Our technical experts connect email marketing systems with CRM platforms, analytics tools, and marketing automation solutions. We specialize in API development, ETL processes, and system architecture design to create unified marketing ecosystems. The service ensures seamless data flow between platforms while maintaining security and operational efficiency standards.
People
Jonathan Huth
CEO
Digital marketing strategist with extensive experience leading enterprise CRM initiatives. Recognized for driving ROI improvements through innovative email marketing solutions while maintaining ethical business practices.
Marnie Kramarich
SVP Client Solutions
Client solutions leader specializing in content strategy and campaign optimization. Brings cross-industry expertise in developing scalable marketing frameworks that align with business objectives and customer needs.
Victoria Gray
COO
Operations executive focused on process optimization and team development. Implements efficient workflows while maintaining high standards of client service delivery across multiple marketing disciplines.
Mark Delost
VP, Client Services
Client services director with expertise in email personalization and automation strategies. Specializes in creating tailored marketing solutions that improve customer engagement and conversion rates.
David MacLeod
CSO
Chief strategy officer combining technical knowledge with creative problem-solving. Focuses on analytics-driven decision making and emerging technology adoption for competitive advantage.
Questions
What industries do you specialize in?
We work with diverse sectors including retail, finance, healthcare, and technology, adapting strategies to meet specific industry requirements and compliance standards.
Can you integrate with our existing marketing platforms?
Yes, our team specializes in integrating email systems with Salesforce, CDPs, and various CRM platforms through API and ETL solutions for seamless data flow.
How do you measure campaign success?
We focus on actionable metrics like engagement rates, conversion tracking, and ROI analysis rather than vanity metrics to demonstrate real business impact.
Do you offer flexible engagement models?
We provide full-service retainers, à la carte services, and scalable solutions tailored to match your specific marketing needs and budget requirements.
