Protect Your Assets, Secure Your Future
High River Ford has been serving the High River community and surrounding areas for over a century. With a rich history and an unwavering commitment to customer service, we have established ourselves as a reputable and trustworthy dealership. Our extensive selection of Ford vehicles and top-notch service center sets us apart from the rest.
Our Vehicle Selection
At High River Ford, we offer a wide range of Ford vehicles to suit all your driving needs. From workhorse pickup trucks to versatile crossovers and SUVs, we have it all. Our lineup includes popular models such as the Ford F-150, Ford Super Duty, Edge, Escape, Explorer, and Expedition. Our knowledgeable and friendly sales team is here to help you find the perfect vehicle to fit your lifestyle and budget.
Service Center
At High River Ford, we don't just sell you a vehicle and send you on your way. We believe in building long-lasting relationships with our customers, which is why we offer top-notch service and maintenance for your vehicle. Our service center is staffed with certified technicians who are dedicated to keeping your vehicle running smoothly. From routine oil changes and tire rotations to more substantial repairs, we've got you covered.
Why Choose High River Ford?
At High River Ford, we pride ourselves on our commitment to customer service. We believe in treating our customers with honesty, respect, and integrity. Our friendly and knowledgeable team is dedicated to making your vehicle-buying and ownership experience as enjoyable and stress-free as possible.
But don't just take our word for it. Here's what some of our customers have to say:
"Matt C is always great to deal with. I just bought my third vehicle from them, and probably not my last. For the record, I'm not from High River, but it's worth the trip." - Matt C
"The service department at High River Ford provides first class customer service. The quality of their work is excellent. If you want your vehicle fixed right the first time around and you don't want to be bamboozled into services you don't need, then you MUST choose High River Ford." - Ryan Dewji
"The sales team keeps me up to date on my new diesel order. I drive 3 hours each way to come to this dealership just for the service. Purchased two trucks here in the last two months. The sales and service team are exceptional every time." - Cody Berreth
Meet the Team
Our team at High River Ford is like a family. We are dedicated to making our customers feel welcome and valued. From our sales team to our service center, we are all here to help you in any way we can. Get to know us better by visiting our website or stopping by the dealership.
Careers at High River Ford
We are always looking for talented and dedicated individuals to join our team at High River Ford. If you are passionate about cars and customer service, we would love to hear from you. Visit our website for current job openings and application instructions.
Customer Reviews Summary for High River Ford
High River Ford has received a significant amount of positive feedback from their customers, with many praising their welcoming atmosphere and dedicated staff. Darrell Groenveld, a sales representative, has been particularly highlighted for his exceptional service and going above and beyond for customers. Matt has also been mentioned for making the finance part of the process easy to understand. The service department is also commended for their honesty, reliability, and attention to detail.
Some customers have noted that the prices at High River Ford may be slightly higher than those at other dealerships, but the overall experience and service provided seem to justify the cost for many. For instance, one customer, Mary M., was lent a vehicle for free over the weekend while her truck was being serviced, which made her experience much more positive.
However, there have been a few instances where customers have been less than satisfied with the pricing and unwillingness to negotiate. Cheryl D. mentioned that she was unable to make a deal due to the full asking price and a $399.00 admin fee for a cash deal, despite seeing a similar vehicle at a lower price in Airdrie.

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