Business Details
31 Years
experience
Your Trusted Partner for Holistic Wealth Management Solutions
360 Financial, founded in 1995, is a family-owned wealth management firm with over 30 years of experience. We act as fiduciaries, prioritizing clients' best interests through personalized financial planning, estate strategies, and investment management. Our team of CFPs and accredited professionals combines 200+ years of expertise to create holistic, values-aligned plans for business owners, professionals, and families. We emphasize integrity, community impact, and proactive guidance, serving clients nationwide from our Minnesota offices while maintaining a client-centric 'Red-Carpet Service' approach. 
Services
Wealth Management
Estate Planning
Retirement Planning
Financial Planning
Business Advisory Services
Details
- Year established: 1995
Highlights and features
- 30+ years of fiduciary financial advisory experience
- Personalized LifeWealth Plans aligned with client values
- Team of CFPs and accredited professionals with 200+ combined years
- Comprehensive services covering wealth management, estate planning, and business succession
- Commitment to community impact and client-first values
Associations and certifications
- Certified Financial Planner (CFP)
- Accredited Investment Fiduciary (AIF)
- Certified Private Wealth Advisor (CPWA)
What people say
Knowledgeable and experienced
Proactive guidance
Personalized financial strategy
Family-like relationships
Comprehensive planning
Services
Wealth Management
Our wealth management services combine strategic investment planning with comprehensive financial oversight. We create customized portfolios aligned with your risk tolerance and long-term goals while continuously monitoring market conditions. The team provides ongoing adjustments to maintain optimal asset allocation and tax-efficient growth strategies for individuals and business owners seeking sustained wealth preservation.
Estate Planning
Estate planning services focus on creating structured legacy solutions through wills, trusts, and beneficiary strategies. We coordinate with legal professionals to ensure proper asset titling while addressing tax implications and family dynamics. Our approach emphasizes maintaining family harmony through clear documentation and succession planning for both personal assets and business interests.
Retirement Planning
Retirement planning develops sustainable income strategies tailored to your lifestyle goals. We analyze Social Security optimization, pension options, and withdrawal sequences while creating tax-efficient distribution plans. Services include cash flow modeling and risk management strategies to ensure financial security throughout your post-career years.
Financial Planning
Comprehensive financial planning creates integrated LifeWealth Plans addressing all wealth aspects. We examine cash flow, insurance needs, education funding, and major purchases while aligning investments with personal values. The process includes annual reviews to adapt strategies as life circumstances evolve, ensuring continued progress toward financial objectives.
Business Advisory Services
Business advisory services specialize in succession planning and owner exit strategies. We develop tax-efficient transition plans for mergers, acquisitions, or family transfers while maintaining business value. Services include employee retirement plan implementation and coordinated CPA partnerships to optimize corporate financial structures for long-term sustainability.
People
Mike Rogers
President and Founder
With 30+ years in financial services, Mike established 360 Financial in 1995 after early entrepreneurial ventures. He focuses on creating fiduciary-driven wealth strategies while maintaining the firm's client-first philosophy through active community involvement and industry leadership.
Brian Bohnsack
Senior Vice President
As Elk River Office Managing Partner, Brian combines financial services expertise with insurance and accounting experience. He specializes in helping Minnesota business owners implement customized wealth management solutions while maintaining active local community engagement through various boards.
Danielle Cain
Associate Wealth Manager
A CFP with 20+ years in finance, Danielle graduated from University of Minnesota with finance expertise. She holds FINRA Series 6, 7, and 63 registrations, focusing on comprehensive wealth planning for professionals while maintaining strong client communication and educational outreach.
Will Grant
Senior Wealth Manager
As both CFP and CPWA designee, Will develops values-based financial strategies for high-net-worth clients. His approach combines advanced planning techniques with personalized service, addressing complex wealth transfer issues while maintaining fiduciary accountability through regular client reviews and adjustments.
Michael Urch
Senior Wealth Manager
With decade-plus experience, Michael provides comprehensive wealth management while holding economics and mathematics degrees from Bethel University. He specializes in investment analysis and retirement income planning, maintaining rigorous academic standards through continuous professional development and client education initiatives.
Questions
What distinguishes 360 Financial from other wealth advisors?
We combine fiduciary responsibility with 30+ years of experience, offering personalized LifeWealth Plans developed by CFPs and accredited professionals with 200+ combined years of expertise.
What fee structure does 360 Financial use?
We charge an assets-under-management (AUM) fee percentage based on account value with no hidden costs, providing full transparency about all investment and service expenses.
How does 360 approach estate planning?
We coordinate with legal professionals to create comprehensive estate plans addressing wills, trusts, and beneficiary designations while ensuring proper asset titling and tax-efficient wealth transfer.
What services do business owners receive?
Business advisory services include succession planning, exit strategies, employee retirement plans, and coordinated CPA partnerships to optimize corporate financial structures and personal wealth integration.
How often are financial plans reviewed?
We conduct annual comprehensive reviews with quarterly check-ins, adjusting strategies as needed to maintain alignment with evolving personal circumstances and market conditions.
What investment approach does 360 use?
Our Investment Committee employs diversified, tax-efficient strategies tailored to individual risk tolerance while maintaining active portfolio management through 200+ combined years of market experience.
