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Your Trusted Insurance Partner in Canada
Founded on a commitment to delivering exceptional client experiences, The Personal has established itself as a leader in group insurance solutions. Partnering with over 650 organizations, we specialize in providing home, auto, recreational vehicle, pet, and travel insurance tailored to the unique needs of our clients. Our approach combines competitive rates negotiated through professional affiliations with personalized coverage options that extend to spouses and dependants. With 24/7 claims support, innovative digital tools like Radar and Ajusto, and a robust environmental sustainability initiative, we prioritize both customer satisfaction and responsible business practices.

Our industry recognition through benchmarking studies in Ontario and Quebec underscores our dedication to maintaining high service standards. By leveraging technology to streamline processes and reduce environmental impact, we ensure our clients receive efficient, forward-thinking insurance solutions that adapt to evolving needs.
Services
Home Insurance Auto Insurance RV Insurance Pet Insurance Travel Insurance 24/7 Claims Service Digital Policy Management Environmental Initiatives Mobile App Tools Group Discounts
Highlights and features
  • We offer exclusive group rates negotiated with 650+ professional organizations
  • Our 24/7 claims service resolves 80% of auto claims in one call
  • We provide personalized coverage options for home, auto, and specialty insurance
  • Our mobile app features innovative prevention tools like Ajusto and Radar
  • We plant trees with Tree Canada for every paper-free account created
What people say
Excellent customer service Competitive rates 24/7 claims support Easy online management Exclusive group discounts
Services
Home Insurance
Our all-risk home insurance offers comprehensive protection for homeowners, condo owners, and tenants. Coverage includes theft, fire, liability, and water damage prevention systems. Clients enjoy exclusive group rates through organizational partnerships, with additional discounts for multi-line policies and claims-free history. Identity theft assistance is included at no extra charge.
Auto Insurance
Specializing in group auto insurance with competitive rates for experienced drivers with clean records. Features include multi-vehicle discounts, accident forgiveness, and Ajusto telematics program. Our one-call claims resolution process handles 80% of claims efficiently in Ontario, Quebec, and Nova Scotia, with 24/7 support available.
Recreational Vehicle Insurance
Coverage for motorcycles, boats, ATVs, snowmobiles, and camping trailers through organizational partnerships. Clients receive exclusive group rates and comprehensive protection for various recreational vehicles. Bundling with home/auto insurance increases discounts while maintaining 24/7 claims support.
Pet Insurance
Three-tier coverage plans (Bronze Paw, Silver Paw, Gold Paw) for cats and dogs provide financial protection against unexpected veterinary expenses. Underwritten by Petline Insurance Company, policies include customizable options while maintaining easy online management through our mobile app.
Travel Insurance
Comprehensive travel insurance with emergency health care coverage up to $5M, baggage protection, and trip cancellation benefits. Multi-trip annual policies offer 15% savings with 24/7 assistance. Underwritten by Desjardins Financial Security Life Assurance Company for Canadian residents.
Questions
What insurance products does The Personal offer?
We provide home, auto, recreational vehicle, pet, and travel insurance with specialized coverage options tailored to organizational group members.
How do I file a claim?
File claims 24/7 through our website or by calling 1-888-785-5502. Most auto claims resolve in one call through our streamlined process.
Are there discounts available?
Yes! Enjoy multi-line discounts, claims-free rewards, water damage prevention incentives, and exclusive group rates through organizational partnerships.
Can I manage policies online?
Yes, our mobile app allows digital policy management, claims tracking, and access to prevention tools like Ajusto and Radarâ„¢.
Is The Personal environmentally responsible?
We reduce environmental impact through paperless options, energy-efficient operations, and tree-planting partnerships with Tree Canada.
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