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Business Details
Plant-Based Pizza & Ice Cream in Vancouver & Victoria
Virtuous Pie was founded in Vancouver by Rob Milne and his sons Ben and Alex with a clear mission: to create plant-based food that excels in taste, health benefits, and environmental sustainability. Our commitment to innovation and quality drives every handcrafted pizza, ice cream, and plant-based cheese we produce. Since our inception, we have prioritized in-house preparation, using locally sourced ingredients to minimize our ecological footprint while maximizing flavor. Operations Manager Matthew Blandy, who joined in 2016, ensures consistent quality across our locations through his culinary expertise and dedication to sustainable practices.

Our team embodies our core values, fostering growth and community engagement while delivering exceptional dining experiences. We actively support local charities and collaborate with regional suppliers to strengthen community ties. Our event spaces in Vancouver and Victoria offer unique venues for gatherings, complemented by customized catering services. This holistic approach reflects our belief that food can be both delicious and a force for positive change.
Services
Vegan Pizza Small-Batch Ice Cream Catering Services Event Hosting E-Gift Cards
Highlights and features
  • We craft all menu items in-house using sustainable, locally sourced ingredients.
  • Our team includes award-winning chefs with decades of plant-based culinary experience.
  • We prioritize community partnerships with local growers and charitable initiatives.
  • Our Vancouver and Victoria locations offer unique event spaces for private gatherings.
  • We maintain full transparency about ingredients and preparation methods.
Services
Vegan Pizza
Our vegan pizzas feature hand-stretched dough topped with house-made plant-based cheeses and locally sourced ingredients. Each creation balances bold flavors with nutritional benefits, offering gluten-free options. The menu evolves seasonally to highlight regional produce while maintaining classic favorites that showcase our culinary innovation.
Small-Batch Ice Cream
Crafted daily in-house, our ice creams use organic coconut milk and seasonal fruits. The creamy texture and rich flavors come from traditional churning methods adapted for plant-based ingredients. Unique combinations like activated charcoal and beetroot swirl reflect our commitment to creative, sustainable desserts.
Catering Services
We provide customized plant-based catering for events of all sizes, from intimate dinners to large celebrations. Our menus accommodate dietary restrictions while maintaining exceptional taste. Vancouver and Victoria clients receive locally inspired dishes with options for interactive pizza-making stations and dessert bars.
Event Hosting
Our Vancouver and Victoria locations offer distinctive spaces for private events. The Chinatown flagship seats 30 with standing room for 40, while Victoria's location accommodates up to 125 guests across indoor and patio areas. Each venue combines urban aesthetics with sustainable design elements.
E-Gift Cards
Purchase instantly redeemable e-gift cards for any amount through our website. These digital vouchers work for dine-in, takeout, and catering orders at both Vancouver and Victoria locations. Recipients receive delivery confirmation with customizable messages for special occasions.
People
Rob Milne
Founder
Co-founded Virtuous Pie with his sons to promote plant-based eating through delicious, sustainable food. His culinary vision drives the company's commitment to quality and environmental responsibility.
Ben Milne
Co-Founder
Helped establish Virtuous Pie's handcrafted approach to vegan cuisine. Focuses on menu development and maintaining the company's core values of sustainability and community engagement.
Alex Milne
Co-Founder
Contributes to operational strategy and product innovation. Works closely with local suppliers to ensure ingredients meet the company's ethical and quality standards for plant-based offerings.
Matthew Blandy
Operations Manager
Oversees daily operations across locations since joining in 2016. Brings Manchester culinary training to ensure consistent quality in food preparation and service standards company-wide.
Questions
What makes Virtuous Pie's pizza different from other vegan options?
Our pizzas use house-made plant-based cheeses and hand-stretched dough, with ingredients sourced from local growers whenever possible.
Do you offer catering for large events?
Yes, we provide customized catering and venue rental options for groups up to 125 guests across our Vancouver and Victoria locations.
Are there gluten-free options available?
We offer gluten-free pizza bases and ice cream options that accommodate various dietary restrictions.
How can I purchase gift cards?
E-gift cards are available for instant purchase through our website, redeemable at both Vancouver and Victoria locations.
What sustainability practices do you follow?
We partner with local suppliers, donate to environmental charities, and use eco-friendly packaging to minimize our ecological footprint.
Can I order food for pickup without third-party fees?
Yes, our website allows direct online ordering for pickup at any location, avoiding delivery app charges.