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Your Trusted Media Partner in Saskatoon
Saskatoon Media Group has been a trusted voice in Saskatchewan's media landscape for decades, delivering premium radio programming and innovative marketing solutions. Our team of experienced professionals combines deep local market knowledge with cutting-edge digital tools to help businesses maximize their reach and impact. Through our three flagship radio stations - 92.9 The Bull, 98COOL, and 600 CJWW - we connect advertisers with engaged audiences across Saskatchewan.

Our Homefield Marketing division provides comprehensive digital services including website design, SEO, social media management, and targeted advertising campaigns. With a proven track record of success and a commitment to excellence, we empower local businesses to achieve national visibility while maintaining strong community connections. Our multi-platform approach ensures clients benefit from both traditional radio influence and modern digital marketing strategies.
Services
Radio Advertising Digital Marketing Branding Services SEO Optimization Social Media Management
Highlights and features
  • We offer targeted radio programming with local market insights
  • Our team includes Saskatchewan's most experienced media professionals
  • We provide combined traditional and digital advertising solutions
  • We deliver measurable results through proven marketing strategies
  • We maintain deep community connections across Saskatchewan
Services
Radio Advertising
Our radio advertising solutions leverage three flagship stations to connect businesses with Saskatchewan audiences. With targeted programming and strategic ad placement, we help brands reach listeners during key daily moments. Our local market expertise ensures campaigns resonate with regional demographics while maintaining national advertising standards.
Digital Marketing
Homefield Marketing delivers comprehensive digital strategies including SEO, social media management, and targeted online ads. Our team creates cohesive campaigns that boost online visibility and drive customer engagement. From website optimization to data-driven ad placements, we help businesses thrive in the digital landscape while maintaining brand consistency.
Branding Services
We create compelling brand identities that resonate across traditional and digital platforms. Our branding experts develop cohesive visual and messaging strategies that align with business goals. Through market research and creative execution, we help establish strong brand recognition that translates effectively across radio, web, and social media channels.
SEO Optimization
Our SEO specialists implement proven strategies to improve search engine rankings and increase organic traffic. By combining technical website optimization with content strategy, we help businesses appear prominently in search results. Our data-driven approach ensures measurable improvements in online visibility and lead generation for Saskatchewan-based companies.
Social Media Management
We develop and execute strategic social media campaigns across major platforms. Our team creates engaging content tailored to target audiences while maintaining consistent brand messaging. Through analytics-driven adjustments and community engagement, we help businesses build online presence and foster meaningful connections with their customers.
People
Charlene Folden
Administration
Charlene brings extensive administrative expertise to our operations, ensuring smooth day-to-day functioning of our media group.
Akash Takwani
Advertising Executive
Akash combines creative vision with market knowledge to develop effective advertising strategies for our valued clients.
Harv Friedenberger
Creative Department
Harv leads our creative team in producing compelling content that engages audiences across all our media platforms.
Neil Billinger
News & Sports Content
Neil delivers trusted news coverage and sports content that keeps our audience informed and engaged daily.
Dustin Anderson
Promotions
Dustin develops innovative promotional campaigns that enhance our stations' visibility and audience engagement.
Questions
What radio stations does Saskatoon Media Group operate?
We operate three flagship stations: 92.9 The Bull (country music), 98COOL (adult hits), and 600 CJWW (Saskatchewan's most listened-to radio station).
How can radio advertising benefit my local business?
Our radio platforms reach over 110,000 weekly listeners, offering targeted programming and trusted local market expertise to effectively promote your business.
What digital marketing services do you offer?
Homefield Marketing provides website design, SEO, social media management, branding, and targeted digital advertising solutions for local businesses.
Can you help with both local and national advertising campaigns?
Yes, our multi-platform approach combines local market knowledge with national reach through our online marketing solutions.
How do you measure advertising campaign effectiveness?
We track performance through audience analytics, engagement metrics, and conversion data to ensure measurable results for all campaigns.
What makes your media group unique in Saskatchewan?
We combine traditional radio influence with modern digital strategies, backed by a team of local experts with deep market understanding.