Vision Strategy Marketing Inc., also known as VSM, is a lead generation agency based in Montreal, Canada. We specialize in bilingual (English & French), B2B, outbound business development across Canada and the United States. Our team of expert Business Development Representatives (BDRs) identifies, qualifies, and targets high-potential prospects through teleprospecting and business development campaigns. At VSM, we are passionate about helping businesses generate demand, find new business opportunities, and increase revenues with winning lead generation campaigns.
Our Services
At VSM, we offer a range of services to help businesses systemize their growth and keep generating new prospects. Our services include:
Marketing Strategy Development
Our marketing services include a step-by-step collaboration with management and your key stakeholders. We'll develop a strategy based on your team's insights, designed to reach your growth objectives. Our marketing strategy development service includes a comprehensive analysis of your market, competition, and target audience. We'll help you identify the most effective channels and tactics to reach your audience and achieve your marketing goals.
Demand Generation
Generating demand is one of the biggest challenges for businesses of all sizes. Different from lead generation, it is a more involved process that requires a joint effort between marketing and sales. At VSM, we work day in and day out in the B2B world. We'll recommend the best channels and the right tactics to reach your target audience and identify potential opportunities for your sales team.
Marketing Tactics Deployment
If you lack the resources to run digital marketing programs, our team can do it for you. Our flexible services can include turn-key marketing planning all the way to tactic execution. We'll help you develop compelling content, manage your social media channels, and run email campaigns that engage your audience and drive results.
Business Opportunities Qualification
Our Business Development agents have extensive experience in prospecting into various industries. We can take the load off your sales team and let us do the cold calling and the nurturing while you follow up on qualified leads. Our business opportunities qualification service includes identifying high-potential prospects, qualifying leads, and setting up appointments with decision-makers.
Industries We Serve
We have extensive experience serving various industries, including Information Technology, Telecom, Professional Services, Distribution Partners, Channel Partners, Complex Solutions, and Software Solutions. Our team has a deep understanding of the unique challenges and opportunities that these industries face, and we'll help you develop a customized strategy that meets your needs.
Why Clients Trust Us
At VSM, we pride ourselves on delivering results for our clients. Our clients trust us to generate high-quality leads that convert into sales. Here's what one of our clients had to say about working with us:
"We are quite happy to do business with VSM once again for a qualified appointment setting campaign. This dynamic team has delivered great results that provided us with more qualified opportunities than expected. And we were able to close new business as a result. These sales would not have been possible without VSM's help and a great return on investment!" - Caroline Letendre, Sales Representative, Hortau
Let's Discuss Your Needs and Challenges
If you're looking for a lead generation agency that delivers results, look no further than VSM. Our team is passionate about B2B and helping businesses like yours grow. Let's discuss your needs and challenges and develop a customized strategy that meets your goals. Contact us today to get started.
Overall Experience
The reviewers have had an exceptional experience with VSM, with both authors awarding 5-star ratings.
Key Strengths
Effective Campaigns
The campaigns run by VSM have led to a significant increase in reach and conversions, with leads being consistently delivered to the sales teams.
Professionalism and Dedication
The VSM team is described as professional, dedicated, intelligent, and proactive in ensuring the campaigns deliver results. They are a pleasure to work with and are committed to understanding the product and leading intelligent conversations with prospects.
Quality of Information
The information provided by VSM is concise, accurate, well-graded, and ready for action by the sales executives.

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